AAMP of Los Angeles Selected Layer One Media’s Pellizzi to speak on the True Meaning of Marketing Automation
The AAMP of Los Angeles Selected Layer One Media’s Pellizzi to speak on the True Meaning of Marketing Automation.
The Association for Audience Marketing Professionals of Los Angeles, (AAMP) has selected Layer One Media’s VP of Marketing Automation to speak at the AAMP 2016 Conference. The AAMP sponsors the West Coast’s only educational event for audience development and circulation marketing and data base management since 1984.
Pellizzi deconstructed Marketing Automation from a buzzword that companies don’t fully understand to what it is and how to create and implement a strategic plan. Pellizzi walked the audience through the different components of Marketing Automation and presented a live demo on how to set up a nurture process that generates and qualifies leads for a company’s sales teams.
Founded in 2000, Layer One Media is a Digital Agency that redefines our client’s marketing trajectory to activate and build meaningful connections with customers. Accordingly, we believe the end game is not launch. Rather, the beginning of an enlightened marketing automation program aimed at delivering high quality leads and greater sales.
For additional questions or to learn more about Layer One Media visit layeronemedia.com or call James Pellizzi at 414-224-0368.